"Kid Kustomers". Anti Essays. 18 Dec. 2015

“Kid Kustomers” by Eric Schlosser, explains how the advertising companies extend their markets to children. Many years ago, few companies focused their market on children; they usually focused on adults. After they discover children have a biggerpotential, they use advertisements to attract children.

Kid Kustomers by Eric Schlosser

Kid Kustomers by Eric Schlosser

•Eric Schlosser, “Kid Kustomers, 181-185

“Kid Kustomers” by Eric Schlosser, explains how the advertising companies extend their markets to children. Many years ago, few companies focused their market on children; they usually focused on adults. After they discover children have a biggerpotential, they use advertisements to attract children.

Mashup Essay: “Kid Kustomers” — Eric Schlosser

“Kid Kustomers” by Eric Schlosser, explains how the advertising companies extend their markets to children. Many years ago, few companies focused their market on children; they usually focused on adults. After they discover children have a biggerpotential, they use advertisements to attract children.


Kid Kustomers Topic #2

Social Media and Networking: "Kid Kustomers"

In his report, “Kid Kustomers,” Eric Schlosser discovers the tactics marketers and manufacturers utilize to target children. Schlosser claims that since the 1980s when working parents spent less and less time with their kids, they felt it necessity to spend more money on them. Manufacturers took advantage and began to promote a kid-related appearance. They started by observing children of specific ages to discover their interests and habits, receiving much of their information from the Internet and kids’ clubs. This provided the marketers insights on how to improve their business plan to attract more children and create cradle-to-grave customers. Their strategies often resulted in clever mascots like a fast food clown, a talking Chihuahua and Joe Camel. Companies’ new and effective advertisements reached kids’ homes across the country with the accessibility of television.

Kid Kustomers Topic #2 In this day and age advertisement is around every corner

Kid Kustomers by Crispin Nakoa on Prezi

Get access to Kid Kustomers Essays only from Anti Essays

Morgan Baker: The Tipping Point and Kid Kustomers Analysis